As more of us treat our pets like full-fledged family members, the pet-care world is shifting fast. In 2025, we’re seeing some major wellness trends emerge for dogs and cats — and yes, your furry friend is benefitting. Here’s what to keep an eye on (and how your store – and pet routine – at Mewly Pet can stay ahead).
1. Personalized Nutrition & Functional Food
Pet owners are no longer just “buy any bag of kibble”-type folks. A recent report shows that 78% of pet owners globally view nutrition as the cornerstone of their animal’s health. Meanwhile, ingredients that support immunity, digestion, and stress are rising fast.
What this means for you and Mewly Pet: You’ll want to highlight food and treat lines that are breed/age/life-stage specific, and emphasize benefits like “supports gut health”, “immune-boosting”, or “calming formula”. Also, fresh, minimally processed, whole-food style options are trending.
2. Pet Tech & Wellness Monitoring
From wearable collars to smart feeders, tech is stepping up in the pet wellness world. New devices monitor activity, eating habits, even heart rate and stress indicators for pets.
For Mewly Pet: Consider carrying or promoting smart feeders, health-monitor wearables, or hydration trackers for cats and dogs. Combine them with educational content (“why monitoring your pet’s habits matters”) to help pet parents feel confident.
3. Mental Wellness, Enrichment & Stress Reduction
Wellness isn’t just physical. People are recognizing that pets have mental and emotional health needs too. Products and services that ease anxiety, provide enrichment (puzzles, interactive toys), and support the “brain-body” connection are growing.
Action steps: Stock enrichment toys (especially for indoor cats), calming products (for storms, separation anxiety), and talk about them in your blog/socials at Mewly Pet. Education around “why my cat hides” or “why my dog chews when alone” pairs well with these items.
4. Sustainability, Clean Labels & Ethical Wellness
Pet parents increasingly care about how their pet’s food or gear is made — not just the end product. Clean labels, ethical sourcing, eco-friendly packaging, and sustainable practices are rising in importance.
What Mewly Pet can do: Highlight product lines that use sustainable materials (beds made from recycled fabrics, eco-friendly toys), ingredients with transparent sourcing, and packaging that’s minimal or recyclable. This resonates especially with younger pet parents.
5. Preventative Health & Life-Stage Support
Rather than waiting for something to go wrong, wellness in 2025 is about prevention — digestive health now to avoid issues later, joint support early, anti-oxidant rich diets for aging pets, etc.
Tips for you: Offer products and education around: senior-pet wellness, joint food/supplements, digestion/gut-microbiome support, and even grooming/rest routines that help longevity.
How Mewly Pet is Ready for 2025
At Mewly Pet, we’re excited to ride these trends and help you integrate them. Our upcoming collections and blog posts will focus on:
- Functional food lines with detailed ingredient stories
- Smart gear (feeders, monitors) that fit into everyday life
- Enrichment kits for mental wellness (especially indoor cats)
- Eco-friendly “wellness gear” (beds, toys, travel accessories)
- Educational content: “Why gut health matters for your dog” or “How to pick calming toys for a stressed cat”
We believe that pet wellness in 2025 isn’t just hype—it’s a real opportunity to make life better for your pet, and a better connection between you two.